Bouygues Telecom
In partnership with Micode, a major YouTuber, Bouygues Telecom conducted an investigation revealing how SMS scams operate.
(+6M views)
The project was amplified through a national campaign that identified and catalogued the many forms of scams, raising public awareness and strengthening digital safety.
BETC
Chief Creative Officer : Stephane Xiberras
Chief Executive Officer : Mathieu Laugier
Executive Creative Director : Olivier Aumard
Art Director : Natan Ritaly
Art Director : Raphaël Sold
Copywriter : Corentin Salignat
Account Director : Camille Berthier
Influencer : Micode
1x Silver - Grand Prix Stratégies Digital
1x Bronze - Club des DA